hair and wellness


01 about

Welcome to Williams & Rice, the number one luxury hair destination for colour and styling needs in the heart of London’s Chelsea.


In 2017 Will and Dan opened their salon in Chelsea to bring a unique and individual experience to the highest standard and created a highly talented team of stylists and colourists. “We are committed to creating the perfect style for each and every one of our clients.”


With more than 40 years’ experience of hair styling and colouring at the highest level between them, they live and breathe hair and enjoy creating new looks. We believe that every client should have truly beautiful hair in terms of cut style and colour, whether they want an easy everyday style or fantastic event hair for that special occasion or expert effective advice for hair concerns.


We offer an extensive range of services from head to toe for men and women: from hair loss therapy to aesthetics.


Set in a gorgeous regency style town house, the Williams & Rice salon sits on Chelsea’s elegant Smith Street located conveniently close to the Kings Road and basks in natural sunlight all year round.

02 gallery

The salon is conveniently located close to the Kings Road and its abundance of wonderful shops, restaurants and bars including out next door neighbours at the award winning The Phoenix pub.


03 menus



Please call the salon so we can advise on a time frame for your appointment. Alternatively Book Online.


04 contact

tel: 020 3474 5131

23a Smith Street, London SW3 4EJ